Today I received a different e-mail than other classical mailing activities. It says “PuCCa kissed you!”

Usually, idefix sends too many e-mails about new books, discounts etc. and I delete them without looking. However, I couldn’t delete this mail, it was a surprise and it was interesting.

Usually, idefix sends too many e-mails about new books, discounts etc. and I delete them without looking. However, I couldn’t delete this mail, it was a surprise and it was interesting.
Since I know PuCCa is a famous blogger, I was expecting different and creative campaigns. I saw her video on Facebook but I didn’t expect this mailing so I really liked her style of advertising. Not only topic of mail, but also main text was interesting and sincere. She kissed you because she couldn’t organize a day for signature..
Good luck PuCCa! You’re changing style of advertising =)




